Seven Communication Skills Entrepreneurs should Have

Business leaders with effective communication skills understand that ‘What you put across in a discussion’ is less important than ‘How you put it across.’ Communication matters in all aspects of businesses and it matters more so if one is a leader. It is old news that entrepreneurs are estranged from their teams, competent businessmen lose deals and many fall off with their partners. All this result from a lack of communication skills. The ill effects of a leader who lacks communication skills often pass down to the team members, and then the damage is obvious. Apart from social grace business leaders also need to make the work done in a graceful manner to keep the business relationships strong. Here is a mix of communication skills that can help struggling entrepreneurs improve their relationship with their sentient business counterparts.

1. Understand the Bystander Effect:

The bystander effect in psychology refers to a situation where a person in presence of another  hesitates for various reasons to take the first step. For example, suppose a leader asks his/her team to voluntarily take care of a task. It is possible that no one would take up the task. There are many things that such a command bring to play here.

  1. Employees wonder if it would be correct for them to volunteer
  2. They would hesitate to take the first step
  3. Third they might think that the leader must already have someone else in mind apart from them.

As a leader it is important that one give direct responsibility to a person to bring in the desired results.

2. Mean what you Say:

    A leader’s action is open to much scrutiny. It is therefore important to say only what a leader means. Maybe leader A said that after a following task, he/she would follow up with a meeting to review the task but does not show up later. This would lead the team members to not take the leader’s words seriously in the future.  It is possible that because of the leader’s lack of connect between communication and action, there will arise a casual attitude towards his future interactions. On the other hand a leader who means what he says is met with respect, his words are considered and the attitude towards him/her is more responsible.

If your team has a casual attitude towards your instructions assess where you might have let that attitude slip in.

3. Global Communication:

Businesses are no longer limited to a certain locality but has crossed over borders. Communication becomes trickier when it comes to communicating with a team that does not share the same language. It is important here to be very careful about how a person puts across his/her idea because a slight difference can be hugely misunderstood. For those entrepreneurs who engage on a regular basis with clients who do not share the same language here are a few tips that can make a huge difference.

  • Use simple language
  • Avoid friendly sarcasm as it can be misunderstood.
  • Get help from people who can help you with the communication and remove misunderstanding if any arises

4. Face to Face Communication:

When it comes to a business communication, a real face to face conversation is always better than a digital one. A face to face communication gives a face to the business contacts, helps to make a connection and build a business relationship. It is important that entrepreneurs always aim to have a face to face communication. If it is a long distance business relation one should always log in and set up a meeting in real time.

A face-to-face communication leads to a connection, and connection leads to a strong business relationship.

5. Be a Listener:

It is not required for an entrepreneur to always speak. It pays to be a listener at times. Especially when the topic discussed might not be familiar to one. Any untested advice in this scenario may work against a possible business alliance. Success is not always measured by the amount of noise one can make. Very often it is the power of listening and speaking only to give great insights or add to the meeting that works wonders for an entrepreneur.

6. Simplify a Conversation:

A great speech might awe the audience for a moment, but a simple talk connects with people’s hearts. Make your conversation simple and to the point.  A simple conversation is easy to process and understand. Business partners, team members, or employees everyone loves a simple uncomplicated conversation. Mostly because it feels familiar. A sense of familiarity removes the inhibitions that one might have to a new idea. Secondly, it helps an entrepreneur save time because people understand what is said easily and can work on it immediately. The extra time that is spent explaining a complex conversation is saved with a simple form of communication.

7. Develop Emotional IQ:

Emotional IQ is an important factor for entrepreneurs. Mostly because they need to deal with sentient beings.  A leader who understands the emotions of a person can easily make a deeper connect. Moreover, it can also help one to get out of a tricky situation without doing much damage to others’ feelings.

Communication is a very sensitive business topic. The fact that business dealings, no matter how competitive or business oriented, is done mainly with people makes the need to have soft communication skills imperative to success. As mentioned above, it is not important what one says but it is important how one makes it sound to the other person. One might have a great idea but poor soft communication skills. This would not lead the idea to any willing audience. At the same time a great idea backed by an entrepreneur with great communication skills will not only be heard, but will be appreciated and implemented. Communication skills apply the same throughout all aspects of a business. It is wise for entrepreneurs to brush their communication skills to manage great business relations with their business counterparts.

About the author

SPI Group

An integrated platform created to serve entrepreneurs and service providers. SPI engages with over 100,000 Entrepreneurs & Senior decision makers through a unique combination of cutting edge business magazines, high profile B2B summits and conferences, strategic alliances with Govt, business associations and government bodies. SPI also leverages the power of digital marketing and social media.

Leave a Comment