Modernising the Logistics Ecosystem: Trukkin

An enriching interview with Janardan Dalmia, CEO of Trukkin


Transportation is generally a non-glamourous business, especially the commercial transport. Here, people are not used to providing a top-notch high quality or personalized service. We stay very close to the ground to carefully learn the lives of the transporters, the challenges they face and help them remove their burden.”

What are some of the challenges that manufacturers are facing in today’s era and how is Trukkin playing a role in alleviating those challenges?

More with less approach. Today, manufacturers are looking for ways by which they can optimize costs i.e, to achieve best quality production and distribution at the lowest cost, to be able to compete in the market.

The logistics ecosystem, lacks a modern strategy especially from the commercial transport point of view. Across GCC, there is a road network and the distribution happens through the land transport. Absence of modern technology and professional service is causing inefficiencies in the business. Trukkin, with an aim to reinvent and rebuild logistics ecosystem on the foundations of technology, delivers top notch professional services to the companies as well to the transporters, providing faster delivery, consistent and reliable system and transparent platform to the truckers and customers.

What are some of the current technological trends existing in the manufacturing industry and how do you inject those trends into the effective solutions you offer?

Technology as an enabler. There is a need for modern technologies in today’s logistics market. I believe the aim of technology is not to disrupt something, but to make a system much more efficient. Our goal is to use existing technology or develop technologies to improve the operational experience of both the shippers and the transporters through creating transparency and visibility for them and generating more real time data. We implement data analytics to help companies or transporters make real-time data-driven decisions.

What were the key elements that stimulated the conception of Trukkin? Can you give us a quick snapshot of the company’s history and its evolution over the years?

Bridging the gap. The idea of was incubated in the beginning of 2016 while I was in Saudi Arabia with my partner. We began brainstorming and realized that today’s commercial transport is very much old school and they have been dependent on a traditional transporter where the service is inefficient compared to B2C services. We researched and approached transporters/shippers and independent truck drivers and fleet owners across GCC to understand their challenges, and noticed that there is indeed a gap in the market which can be addressed by a superior operational presence, complemented with the help of technology. This was the conception of Trukkin, which led to the launch of the company in 2017.

Trukkin is a leading cloud based B2B platform uniting shippers and truckers in the middle eastern region by providing innovative solutions to cater to their logistics needs. Could you brief us about Trukkin platform, its features and benefits?

A single-stop shop platform. Trukkin aims at removing the pressure of managing logistics for businesses. We provide quality services, fine drivers, 24/7 support and real-time tracking of the vehicles. Our very dignified platform enables the customers/shippers to place their job request in a matter of seconds. This shipment requirement is sent out to all transporters (fleet owners, independent drivers), who provide their availability and quotes. The customer/fleet owners can track their shipments real time from their mobile phones or desktop/laptop computers, without making anxious calls to know where the shipments are.

According to you, what are the key differentiating factors that set Trukkin ahead of the competition curve?

Transparency & Efficiency. We do not focus on market competition. Our aim is to deliver superior operational expertise, top-notch quality services, transparency and efficiency to improve the lives of independent truck drivers. We stay very close to the ground to carefully learn the challenges of the transporters and help them remove their burden.

Give us an analogy between your personal traits and the way you manage your company to success.

Team-work and culture of superior experience. I strongly believe in team-work. I try to instil a culture of superior experience within the team. Transportation is generally a non-glamourous business, especially the commercial transport. Here, people are not used to providing a top-notch high quality or personalized service. For instance, the service experience that a customer receives from a hotel is something that makes him/her want to come back to the same place. I want to bring about a similar kind of experience for both transporters and companies through our platform. We want to deliver continuous improvement, keeping in mind how we can improve ourselves.

We operate at a management level as well as at the grass-root level. We believe in maintaining a close interaction with all our clients and understanding their problems.

What is Trukkin’s next big step to move forward? Please elaborate on any upcoming product/plan or even geographic expansion.

Modernising the commercial transport. From Trukkin’s perspective, the next short-term goal is to scale and increase our presence in UAE, Riyadh and Saudi Arabia as they are home markets for us. We want to work with quality clients and aggregate more and more transporters for us. We want to be at the forefront of modernising the commercial transport in the region. We want to develop a local company or home-grown, rather than an international company coming to region.

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