SME Tech

What makes Cloud Computing Imperative to SMEs?

Companies that resort to cloud computing can do business on the go because it removes the barrier of physical distance. Flexibility of work in turn allows an SME to grow.

Cloud Computing is a trend that has taken the business industry by storm ever since its inception. Armed with benefits like ‘skyrocketing productivity of a company’ and ‘helping save time and money’ cloud computing is a concept that is difficult for SMEs all over the world to resist.

So, what is Cloud Computing?

We use cloud computing every day in our life. For example, apps like Uber, Google, Zomato all are examples of cloud computing. Although it has been literally penetrating all aspects of our life, using cloud computing services in the corporate is something relatively new in the business industry. Let us take a closer look at it.

To put it in layman’s words cloud computing is a practice of storing, managing and processing data on a network of remote servers which is hosted on the internet. This makes it possible to access and share data virtually without the usage of physical servers and the additional hardware. Needless to say having everything related to computing sorted out at one single place companies get ample free time to focus on other growth promoting aspects of the company. Growth of a company is an uncompromisable factor for any company especially the SMEs. A study suggests that SMEs are increasingly resorting to cloud computing. With the growing popularity of cloud computing there are many service providers now in the market that offer the delivery of computing services transforming computing into a paid utility service. A paid utility service means computing convenience at the end of one’s cash card and what can be more alluring for an SME than a convenience to growth.

There are three kinds of cloud computing.

  1. Public Clouds

     Public Clouds offer off-site infrastructure to a company over the internet.

  1. Private Clouds

     Private clouds as the name suggests offers infrastructure on a private network. This is efficient as well as secure unlike its public counterpart, but the downfall about a private cloud is that it is expensive. To avail of its services the hosting company has to buy all the software and the support.

  1. Hybrid Clouds

Hybrid cloud offers a mix of both public and private computing from different providers. It is possible for the users of a hybrid cloud to differentiate each aspect of a business and customise accordingly. This is believed to be the most efficient of all the three.

For those who are still wondering how cloud computing helps SMEs, let’s have a closer look at the benefits.

Minimises Expenses

What can be better for a budding SME than cost saving? Well, cloud computing makes that possible. It helps a company cut significant money on infrastructure and IT maintenance costs. It takes away all the hassles related to maintaining an IT infrastructure in-house because everything can be stored on the cloud. Moreover, the pay-per-use concept of cloud computing helps a company to cut down extra costs and pay for only what has been used.

This in turn allows budding companies to focus and spend money on ‘company growth boosting options’ like marketing or manpower.

Seems like an irresistible option isn’t it?

Business on the GO

Companies that resort to cloud computing can do business on the go because it removes the barrier of physical distance. Flexibility of work in turn allows an SME to grow. Citing a small example, suppose an SME has got accounts and clients but no proper office space yet. There is no need to panic or lose business over this issue. One can easily manage with an internet connection and a mobile phone. Something like this would not have been possible without cloud computing.

Cloud computing has made it possible to conduct business across geographical locations and cultures through telecommuting while opening up avenues of new market. Studies also show that telecommuting makes for happier and more efficient staff. Flexibility works to improve retention rates and opens up more talent pool. All these factors add up to the success of an SME.

Fluid Collaboration

Companies with cloud computing understands collaboration in quite a different way. Here’s how?

Citing an example – Cloud computing open the workforce to an all new level altogether. This makes it possible for brainstorming sessions to cross the narrow threshold of boardrooms. Any employee who has access to the system can with the benefit of cloud computing services add expertise to a file without ever having version control issues.

A little convenience like this goes a long way in increasing the efficiency of an SME.

Easy Integration

Cloud computing makes integration of the different elements of a company easy. A company that has cloud computing services need not deal with different aspects like payroll, invoice, HR accounting etc, separately. One can easily integrate all of these in one big virtual room by connecting it all up. This helps a company save a lot of extra expense.


Data loss and company data theft can incur huge losses for a company. Cloud computing makes company data secure. Break-ins, cyber-attacks and physical damage to premises name anything, cloud computing has data secured from all these threats. Moreover, a back-up of all data is always stored on cloud. So the fear of losing something due to a sudden power cut or an employee carelessness is mitigated by cloud computing.  Even time sensitive data like financial data management that needs frequent back-up is automatically secured and backed up by cloud computing.

An aversion from data loss is a stepping stone to business progress. Cloud computing makes this possible.

No Carbon Footprint

Cloud Computing makes it possible to do business in a nature friendly way. Companies with cloud computing use energy only that is needed. Secondly, the usage of paper and other hardware is minimal. This in turn helps to reduce the negative environmental effects of hardware manufacturing and disposal.

Cloud computing has revolutionised the way we do business. Give your SME the benefits of cloud computing and see it soar the height of success.

About the author

SPI Group

An integrated platform created to serve entrepreneurs and service providers. SPI engages with over 100,000 Entrepreneurs & Senior decision makers through a unique combination of cutting edge business magazines, high profile B2B summits and conferences, strategic alliances with Govt, business associations and government bodies. SPI also leverages the power of digital marketing and social media.

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